How to get business stakeholders understand and rave on iPhone concepts?

You know the dilemma of all new application concepts. Wireframing, prototyping, vs. experienceable interaction and visual design. Either you go the information architect’s way and sketch out interaction and scenarios in order reach out for understanding – or, you make a bunch of visually stunning screens in order to reachout for rave reviews (and deep pockets). Sometimes a solution must be in the middle, and thats where Mockabilly is useful for.

The Mockabilly approach can be summarized an very little bullets:
– get yourself done with information architecture
– use any tool you need to create visually appealing Mockup-Screens
– use Mockabilly to make screens your screens alive
vuse Mockabilly to show your mockup on the iphone
– use Mockabilly to sync your mockups with your desktop PC/Mac

Mockabilly does not provide
– wireframing tools
– object orientated design elements
– other elements based prototyping routine

More to follow….

‘Mockabilly’…?

What in a name should that be? Well, we’ll introduce out new iphone app Mockabilly in the following weeks. Be ready for the following TAGs: iPhone, Mockups, Interaction, Design, Freedom, and – Rock your audience.

– The Mockabilly team –